WAG Articles & Posts

Wouldn’t it be nice if you had a big list of proven methods nutrition coaches use to get clients? I mean, if someone created this list, all you’d have to do is make your way through the framework, put in the effort, and BOOM... You’d start really attracting the kind of people you want to work with.

Creating a coaching value system is key to your personal growth and the growth of your clients. It also plays a big role in the success of your business.

Learn to narrow down your niche as a nutrition coach to set yourself apart from your competitors AND help attract your ideal clients.

Want to stand out in the nutrition coaching industry? The key is developing your brand voice in a way that is authentic and compelling to your audience. We get it, it can feel scary to find and trust your voice. But, it isn’t as difficult as it may sound or seem.

Here is the secret to creating the perfect nutrition plan for your client: what is “perfect” for them is the plan that meets them where they’re at. The “perfect” plan takes more than just the numbers into account. Here is why.

Are you nervous about coaching your nutrition client through a CrossFit or functional fitness competition? You’re not alone.

As a quick reminder, this 3-part article series examines five common challenging client scenarios. We didn’t pull these out of thin air — they came from our community of WAG Coach Certification graduates and those who are in the WAG Business Program.

Have you heard of “reverse dieting”? It’s a concept that’s become increasingly popular over the last few years in the nutrition world. If the idea of eating more while staying lean sounds intriguing, you’re in the right place!

Just because a situation is challenging doesn’t mean it’s unwanted. Challenging client scenarios offer huge opportunities for growth as a coach. They’ll allow you to flex your coaching skills to find a solution.

Just because a situation is challenging doesn’t mean it’s unwanted. Challenging client scenarios offer huge opportunities for growth as a coach. They’ll allow you to flex your coaching skills to find a solution.

If you’ve already read Part One of this series, you know the answer to that question. Losing fat requires a client to work with their body, not against it.

Welcome to Part One of our two-part series highlighting the ways in which undereating may lead to slower fat loss for your clients. The first part focuses on how undereating slows progress so you can understand it as a coach.