Reach Your Goals Faster With a Coach In Your Corner

Yes! Upon sign-up, you'll fill out an in-depth questionnaire and tell us about your goals, fitness, day-to-day lifestyle, current habits, past dieting history, food preferences, and so much more. You'll also get the chance to request a coach. Learn more about our team here. 

If you want us to choose for you, our Director of Coaching will use everything you share to personally match you with a member of our team based on their unique coaching specialties. 

Although we are confident in our matching, we get that there can be personality mismatches, and we don't get it right 100% of the time. You can request a coach switch by emailing info@workingagainstgravity.com.

You'll track your progress and communicate with your coach through Seismic, WAG's proprietary app available on iOS, Android, and the web. Here, you'll log your weight, macros, measurements, and more based on what you and your coach decide to track.

How often you check in depends on your plan:

Essentials — Weekly check-ins + 24/7 messaging

Plus — Weekly check-ins + 24/7 messaging + monthly video calls with your coach

Lite — Two check-ins per month + 24/7 messaging

No matter which plan you choose, you can also purchase a one-off video call with your coach whenever you'd like extra face time.

There is no limit on how often your coach changes your macros, no matter which membership you choose. In each check-in, you'll share an in-depth summary of your week, and if macro changes are necessary to keep you working towards your goals, your coach will communicate the changes with you.

Tracking macros is a great way to learn what is in your food and what works best for your body. But, we understand that it may not be for everyone, especially if you’re just starting your nutrition journey.

Our coaching software—Seismic—allows your coach to turn tracking metrics (like macros) on and off based on what you choose to focus on together. In other words: you don’t have to track macros to be successful on the WAG program.

Yep! When you sign up for the program, you’ll have the option to select “Pregnant” and give us more information in your questionnaire. We’ll pair you with one of our Pregnancy Nutrition Coaches. If you’re breastfeeding, you’re part of our Traditional Program, but our questionnaire will prompt you to let us know if milk supply is something you and your coach need to keep tabs on as you work towards your goals.

Definitely—even the most experienced coaches can benefit from a coach.

Staying objective about your body and performance is challenging, and offloading nutrition decisions to a pro (even if you're a pro, too!) can relieve a lot of unneeded pressure so you can spend more time and energy doing the thing (food prepping, training, crushing your habits, etc).

WAG coaches are also masters in accountability. If you've ever found yourself thinking, "I know what I need to do, but I just can't get myself to consistently do it." we can help.

Come one, come all! We coach people of all shapes, sizes, and lifestyles. Our program is custom-built around you and your goals. Check our results page here. You can filter by age, lifestyle, profession, and more to find people who have success with this program.

Our month-to-month memberships (Essentials, Plus, and Lite) have no minimum commitment — you can cancel anytime. Prepaid memberships (3-month, 6-month, and 12-month) are billed upfront at a discounted rate and automatically renew at the end of each term unless you cancel before the renewal date. To cancel, simply email us at info@workingagainstgravity.com before your next billing date.

Are you wondering if you can succeed with WAG if you’re vegan, vegetarian, paleo, gluten-free, or just a picky eater? You can! We choose your macros, and you choose your food. Your coach will give you personalized recommendations based on your dietary preferences to help you feel confident hitting your targets and reaching your goals.

Yes! WAG memberships are HSA/FSA-eligible through our partner TrueMed. You can check your eligibility directly on our pricing page — it takes about 30 seconds. If approved by a licensed provider, you can use your pre-tax health funds toward your coaching membership. We don't bill insurance directly, but many members find HSA/FSA covers a significant portion of their investment.

We don’t write workouts or provide fitness programming, but your nutrition goals will align with your activity level and fitness goals! Your coach will want to know about your workout frequency and how you feel in and out of the gym so they can adjust your program accordingly.

Most likely, yes! We don’t practice medical nutrition therapy, meaning we expect you to continue working with your physician and won’t give you medical advice outside of our scope of practice. That said, we will always consider health issues while helping you improve your nutrition. If you’d like more details about your situation, please get in touch with us at info@workingagainstgravity.com.

All three plans include a personalized macro prescription, 24/7 messaging with your coach, data tracking in our Seismic app, and a new member packet. Here's what sets them apart:

Essentials ($179/mo) — Weekly check-ins with your coach. Great for new and experienced macro trackers who want consistent guidance.

Plus ($219/mo) — Everything in Essentials, plus monthly video calls with your coach. Best if you're new to tracking or want to reach your goals as quickly as possible.

-Lite ($99/mo) — Two check-ins per month instead of four. Designed for experienced macro trackers who need less frequent guidance. Limited availability.

All plans are available month-to-month with no commitment, or you can save with a prepaid 3, 6, or 12-month membership.

Yes! When you commit to a 3, 6, or 12-month membership upfront, you'll lock in a lower monthly rate. For example, a 12-month Essentials membership is $129/mo compared to $179/mo on the month-to-month plan — a savings of $600 over the year. Prepaid memberships auto-renew at the end of each term unless you cancel before the renewal date. We also run seasonal promotions with additional savings.

After purchasing your membership, you'll fill out a detailed questionnaire about your goals, lifestyle, training, dietary preferences, and past dieting history. Our Director of Coaching uses your answers to match you with the best coach for your needs (or a coach you've requested). You'll then receive your personalized macro prescription and an introduction from your coach — most members are matched and started within a few days of signing up.

Most members start noticing changes in energy, hunger management, and workout performance within the first 2-4 weeks. Visible body composition changes typically follow within the first 1-3 months, depending on your starting point and goals. The longer you work with your coach, the more refined your approach becomes — members who stay 6+ months often see the most dramatic and sustainable transformations. Results vary based on consistency, adherence, and individual factors.

Most diets give you a rigid plan and leave you on your own to follow it. WAG is the opposite — you get a real human coach who adapts your plan week by week based on what's actually happening in your life. There are no forbidden foods, no meal plans to follow perfectly, and no one-size-fits-all approach. Your coach adjusts your macros as your body changes, helps you navigate vacations and holidays, and keeps you accountable when motivation dips. That's why WAG has helped over 30,000 people build lasting results — it's not a diet, it's a skill you build with expert support.

Absolutely. Many of our members are on GLP-1 medications and work with their WAG coach to optimize their nutrition alongside their treatment. Your coach will help you maintain muscle mass, hit your protein targets, manage appetite changes, and build sustainable eating habits for the long term — whether you plan to stay on medication or eventually transition off. We work within our scope of practice and encourage you to continue with your prescribing physician.

All WAG coaches hold relevant certifications in nutrition, health, or fitness coaching and have completed WAG's own Coach Certification program — a rigorous training in macro-based nutrition coaching, behavior change, and client communication. Many of our coaches also hold advanced degrees or certifications such as Precision Nutrition, NASM, ISSA, or registered dietitian credentials. Every coach is personally vetted by our Director of Coaching.

Seismic is WAG's proprietary coaching platform where everything happens — messaging your coach, submitting weekly check-ins, tracking your weight, macros, measurements, and progress photos. It's available as a mobile app on iOS and Android, and also works on desktop via the web. Think of it as your coaching hub: all your data, all your conversations, and all your progress in one place.